Renault, a popular French automaker that, stormed the Indian market with Kwid hatchback last year, is planning to introduce minimum one new product in the market every year till 2021. It is very much clear that the car maker seems to be very much optimistic with the domestic market. Renault India will be also be targeting lucrative sub-4m segment as the company is aiming to get past 5 percent market share by the end of this year for the domestic passenger vehicle segment. Also Read: Renault Kwid an incredible story that becomes the most searched car brand on the web
Renault India Operations Country CEO and Managing Director Sumit Sawhney stated that, “We plan to launch at least one new product every year, over the next five years, beginning with some exciting product innovations starting this year.”
He further mentioned that the major focus of the company is on the game changing products and the company will make efforts to keep on adding such products in the country as it has done in the last few years.
He further mentioned that, “Whatever be the product from Renault, it will be a game-changer which will redefine the segment, or create a sub-segment.”
Presently, the French automaker retails 5 models in the domestic market which includes Kwid hatchback and Duster SUV.
Sawhney said that, “India is a priority market for Groupe Renault and plays an important role in Renault's international growth. In a short span of time, Renault has grown its presence exponentially, becoming one of the youngest and fastest growing automotive brands and the number one European brand in India.”
Over the last few years, the company has had a single-minded focus on establishing a strong base in India and its journey in the country is now taking flight, he added.
Taking company’s growth for the year 2016 into consideration, Sawhney mentioned that, “2016 has been the biggest year for Renault in India and our focus for 2017 will be to continue and build on our growth journey, reflecting our long-term commitment to the Indian market.”
Going by the data from SIAM, the French automaker retailed 91,702 units for the month of April-November in the domestic market registering a growth of 185.22% over the same period previous fiscal.
Talking about the network, the company expanded its wings with 205 facilities to 270 facilities in the year 2016 which is one of the major rises in the auto industry.
He further continued by stating that, “We will continue to build our network next year as well, with strategic measures to make our cars more accessible to customers across the country.”