BMW India has brought out its mobile studios to showcase its products in markets with a limited reach. The company aims to introduce the prospective customers to buy the aspirational BMW products and services in over 50 emerging markets across India. The BMW mobile studio in Daman is hosted by Navnit motors from 14-16 April 2017 at The Deltin Daman, Varkund, Nani Daman – 396210.
On display will be The BMW X5 and the BMW 5 Series while the BMW X1, the BMW X3, the BMW X5, the BMW 3 Series, the BMW 3 Series Gran Turismo and the BMW 5 Series will be available for test drives to automobile enthusiasts visiting the BMW Mobile studio.
BMW Mobile Studio is a state-of-the art mobile structure featuring a two car display, reception area, BMW lifestyle collection and a VIP lounge. Customers will have an opportunity to experience the performance of BMW sedans and SAVs (Sports Activity Vehicle). After getting a first-hand driving experience, the customers can address their queries and interests to the sales experts. The experts provide professional advice on all specifications, technology and features of the cars to give an overall view of the innovative BMW products, services and lifestyle accessories. Customers can also book their favourite BMW vehicles at the BMW Mobile Studio.
Mr. Vikram Pawah, President, BMW Group India said, “The preference of premium automobiles has been spreading beyond the metro cities across India. At BMW we have been creating innovative avenues of customer engagement. The BMW Mobile Studio is one such initiative designed to spread ‘Sheer Driving Pleasure’ across emerging markets in India. We are excited to introduce BMW Mobile Studio in Daman and showcase our aspirational range of products and services to prospective customers.”
Mr. Sharad Kachalia, Managing Director, Navnit Motors said, “The demand for luxury cars is increasing across emerging markets and the BMW Mobile Studio is a perfect platform for us to cater to this potential market. We are looking forward to showcase the dynamic BMW product range and services in Daman.”